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    • Offer Products Overview
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    • Trigger Offers Overview
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    • Products in Specific Collections
SS Upsell & Cross sell Article
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    • What is SS Upsell & Cross Sell?
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All help centersHomeTrigger Rules CategoryTrigger Offers Overview

Trigger Rules Category

Trigger Offers Overview

Learn how Trigger Offers work in SS Upsell & Cross Sell and how they determine when your upsell campaigns appear to customers.

1 min read·Updated Jul 10, 2026

Overview

Every upsell campaign begins with a Trigger Offer.

A trigger tells SS Upsell & Cross Sell when an upsell campaign should be displayed. When a customer matches your selected trigger, the app automatically shows the offer you've configured.

Choosing the right trigger helps display relevant offers at the right moment, improving conversions and increasing your Average Order Value (AOV).


Available Trigger Types

SS Upsell & Cross Sell currently supports three trigger types:

  • All Products

  • Specific Products

  • Products in Specific Collections

📷 Screenshot: Trigger Offer Selection


Which Trigger Should You Choose?

Trigger Type

Best For

All Products

Showing one campaign across your entire store

Specific Products

Promoting accessories for individual products

Products in Collections

Running campaigns for entire collections


Best Practices

• Use All Products for store-wide promotions.

• Use Specific Products for high-converting recommendations.

• Use Collection Triggers to save time when managing large catalogs.

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Next All Products Trigger

On this page

  • Overview
  • Available Trigger Types
  • Which Trigger Should You Choose?
  • Best Practices

On this site

Rules Category
  • Offer Products Category
    • Offer Products Overview
  • Trigger Rules Category
    • Trigger Offers Overview
    • All Products Trigger
    • Specific Products Trigger
    • Products in Specific Collections
SS Upsell & Cross sell Article
  • Getting Started
    • What is SS Upsell & Cross Sell?
    • Key Features Overview
    • Supported Shopify Plans
    • Theme Compatibility
    • How Sparrow Upsell & Cross-sell Works
    • Frequently Asked Questions
  • Installation & Setup

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